Believe-in-You Money is a non-extractive approach to business capital that repairs racial injustice. It is patient, flexible, and antiracist. The racial wealth gap and our extractive economy means that Black entrepreneurs don't have access to "friends and family" money — those precious early dollars that turn brilliant ideas into solutions that meet community needs and address our shared challenges.
Believe-in-You Money is a non-extractive approach to business capital that repairs racial injustice. It is patient, flexible, and antiracist. The racial wealth gap and our extractive economy means that Black entrepreneurs don't have access to "friends and family" money — those precious early dollars that turn brilliant ideas into solutions that meet community needs and address our shared challenges.
There is a healing balm inside the Black imagination that we are not accessing. It turns joy and play into strategies for living and loving. When we invest in that, transformation happens.JESSICA NORWOOD
Black joy is not limited to black people. You're a part of it. If Black people smile, you get to smile too. If Black people are healthy, you get to be healthy, because we're connected. It's celebrating and relishing in that peace and love that we're really creating together.ANURAG GUPTA
We say risk is about what we cannot lose, and dollars end up being what's sacred? If the preservation of capital is what matters most, can we avoid bad impacts on the society on people, and only if it doesn't cost more, rather than people being what is sacred?BRENDAN MARTIN
When you start believing in something you can't see, you're touching on holy ground. And that develops a heart space, it develops a different kind of heart.... What would our situation be, if we did not live with racially based obstacles? Where would white folks be? It would be another world.KONDA MASON
What's at the core [of Believe-in-You Money] is very much rooted in healing and a recognition that those communities that have been extracted from, exploited, and excluded must be reinvested in, must be made whole and restored, so that they can be a part of the co-creation of what we want our next economy to look like.NWAMAKA AGBO
The system isn't some amorphous blob out in the world. It is a structure of ideas, beliefs, actions, ways of being that are upheld by our individual choice. Believe-in-You Money can start at an individual level. I can recognize that I have some overflow and that overflow is in part a product of privilege.SONYA RENEE TAYLOR
Available at your favorite Black-owned bookstore and everywhere you buy books!
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Buy from your favorite Black-owned bookstore
Buy from everywhere you shop: Amazon, Barnes & Noble, Walmart, and more
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Available at your favorite Black-owned bookstore and everywhere you buy books!
Buy Now!
Buy from your favorite Black-owned bookstoreBuy from everywhere you shop: Amazon, Barnes & Noble, Walmart, and moreBuy more than one! Bulk orders can be placed here